RealTalkAJ

I’ll be explaining why a website is important for small businesses.

Why is a website important for small business?

A website establishes credibility.

It showcases products and services. It provides a competitive advantage against other business owners. And it’s a cost-effective marketing method.

It helps find customers.

Established credibility

I’ll be explaining what credibility does for your business.

A website helps your business, products, s look more legitimate.

It’s a statement of legitimacy and a way of instilling confidence in your business.

It attracts new business.

It builds trust.

It matters.

Websites secures a spot for you on the internet.

It’s something every business-owner should have.

Products and service showcase

I’ll be discussing what the benefits are when showcasing your products and service through a website.

A website helps consumers make informed decisions.

If things are presented well it can lead to an increase in sales.

Sometimes it’s less about what you’re selling and more about how it’s displayed.

And your website is the best place to do this.

You’ll be able to share all of the benefits that your product brings to your potential customers.

Your site will be available to anyone around the world and make it global.

Competitive advantage

I’ll be explaining what type of competitive advantage you’ll have with adding a website to your small business.

Having a website allows you to separate yourself from competition through the following:

• Credibility
• Accessibility
• A tool to build your brand online
• Effective promotion
• Market expansion
• Cheap market-research

That’s only a few of many benefits that can come with having an online presence over your competitors that don’t have one.

You’ll have business that can be conducted 24/7.

It’s slowly becoming the new standard for business.

And learning to customize your site to a point where it’s visually pleasing only makes things better.

Cost-effective marketing

I’ll be explaining what makes having a website a cost-effective marketing method for your business.

It costs to own a website.

But if managed properly it could end up having huge ROIs in the long run.

Depending on which company you decide to run your website through will make the difference in the amount you’ll be investing.

The term expensive could be considered relative depending on what your situation is.

I personally recommend building a site through Wealthy Affiliate just for the simple fact they give you 2 websites for free though.

Find customers

I’ll be explaining the ways a website helps find customers for your business.

One of the main ways a website earns new customers is by creating content.

Creating new content with keywords that directly relate to the audience you’re looking to reach means that it gets earned a spot on search engines that prospects use.

These sites can also find new people through the assistance of ads or even social media.