RealTalkAJ

I’ll be attempting to answer why recording artists fall off in sales.​

I’ve only made 2 figures off my music sales, but it’ll be cool to look at things on a bigger scale.

I’m hoping it’ll include things that involve major deals and applying business principles to the music industry in general.

Of course I’ll be giving my opinions on the points and lead you to even more information that could possibly shed a better light on the question.

We’ll see what happens though.

Let’s move on.

Why do recording artists fall off in sales

Recording artists appear to be falling off in sales and I have a few possible reasons as to why that may be:

• The listeners themselves
• Lack of being genuine in the craft
• Radio politics
• Flawed reflection of sales

Out of all these points the one that sticks out the most is the issue with being genuine. If you’re putting enough passion and innovation into your talent the numbers will match.

Possibly the listeners

Is the lack of sales related to the consumers of music generally speaking?

It’s an important question to ask because maybe it’s a scenario that’s completely out of the hand of the creator.

Of course I don’t subscribe to that train of thought but it’s reasonable to at least put the spotlight on the listeners for this topic.

People can be very indecisive when it comes to artistry and that could realistically play a factor in why sales could be low.

I mention this point because it brings me nicely to my next reason this could possibly be the case.

The Death of Being Genuine

I feel strongly about this point because of what it addresses.

It’s the actual appreciation and respect for the art of making music.

When the passion leaves everything’s lost.

Check out this graph on the numbers music as a whole’s been doing over the years.

I actually got a chance to review a few different charts and I’ll share with you what it tells me.

Ultimately fans and related consumers seem to like music the same, the difference is in how it’s delivered.

It’s tough to gauge whether an artist is lowering the quality of their songs but that’s the beauty in it.

The fans can gauge what they feel about the music and the artist, if it stacks up to precious projects or is at least on par for what they want.

Some of the best ways to go about it is joining forums and communities on specific artists you care about, search for direct interviews in where the musician speaks about their feelings concerning their music.

But I’m approaching this generally, because I make music myself.

Could the radio stations be to blame?

Without a doubt radio stations play a role in the success of any artist’s music.

Sure you may have recognition locally and you put in the groundwork to get your music heard, but there’s nothing like some help from the radio.

Radio’s a 24/7 showcase of all music that the country believes is the best to offer.

This could be where communication is crucial to reward the person who put the work in.

You might get the person (or actually might be the person) who thinks if your music’s good enough then radio support’s unnecessary and with the help of the internet now it does seem accurate of a statement.

But as long as the radio’s around and playing new music it’s always going to be a factor with sales, their power in the market’s almost too good to pass up.

Do sales reflect accurately?

I’m making this one off the top of my head, but I came across another chart that included interesting facts that directly relates to this.

To sum it up effectively the fact was how music sales are counted on only an annual basis.

I forgot so I’ll double check that stat.

There’s been a lot of criticism on artists who choose to group merchandise sales with their actual album to boost these numbers.

Honestly if you care about my opinion I’d say that’s a grey area near cheating because I separate the audio from the visual.

And with that it leaves the audience to pick apart if what you’re making is something worth listening to.

I forgot who said this and it’s probably less relevant than what I think it is but it went “if you put lipstick on a pig it’s still a pig”.

Okay stick with me here, just because you have a logo or image that goes viral as far as sales go that doesn’t necessarily make you an artist that can sell music (at least for the reasons that people who enjoy it for the craft would support).

It just sometimes comes across as moving the goal post in a highly crowded game that everybody wants to play at once.

bye

This is goodbye.

Let’s close with a few of the points made:

• The listeners themselves
• Lack of being genuine in the craft
• Radio politics
• Flawed reflection of sales