RealTalkAJ

It’s AJ, and this is my commercialized blog site, where I can share my lifestyle interests and provide thoughtful insights on topics worth discussing.

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I’m AJ, born and raised in the North Suburbs of Chicago. I’m an entrepreneur at heart. My passion is music and cinematography. I like most sports and enjoy entertainment in all its forms.

What does it mean to bid on Facebook Ads via VV, PPE, CTW, or WC? (1 detailed Answer)

Today I’m going to explain what it means to bid on Facebook Ads.

I’m gonna be honest, I’m a little unfamiliar with some of these other methods but as much as I’m on Facebook, it makes sense to look into it and answer the question.

But let’s get into it.

Here’s my answer.

What does it mean to bid on Facebook Ads via VV, PPE, CTW, or WC?

It allows you to set a price for how much you’re willing to pay for a specific kpi. VV is the video view. PPE is the price per engagement. CTW is the website click. And WC is the website conversion.

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